What are the strategic options we have nationally and internationally in promoting consumer education? How may we, with small resources, get results? How may international cooperation give help and direction to national tasks? What are the keys in an upstream or downstream strategy? In this article, we will discuss the different strategic options for developing and implementing consumer education on the basis of established priorities under the Nordic Council of Ministers. We will also try to give comments on how EU implements Article 153 in the Amsterdam treaty in this respect.
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